Market Data Overview
According to recent industry analysis, the North American Aerial Equipment Rental market is projected to grow from an estimated USD 12.8 Billion in 2024 to USD 18.5 Billion by 2030, at a steady CAGR of 6.3%. This growth is primarily fueled by sustained infrastructure investment, a booming construction sector, and a widespread industry shift towards flexible Equipment Rental models over capital-intensive purchases. The demand for specialized access solutions like Scissor lift and Boom lift rentals is particularly strong in industrial maintenance, commercial construction, and telecommunications sectors.
Industry Definition & Background
The Aerial Equipment Rental market encompasses businesses that provide temporary access to mobile elevating work platforms (MEWPs). Core products include Scissor lifts for vertical access and Boom lifts, which are subdivided into Articulating Booms for maneuverability around obstacles and Telescopic Booms for extended horizontal reach. The market's core drivers are the need for cost-effective project execution, stringent workplace safety regulations, and the requirement for advanced machinery capable of operating in diverse environments, from indoor facilities to rugged outdoor sites, necessitating equipment like Crawler Scissor Lift models.
Regional Market Analysis
United States: The largest and most mature market, driven by massive renewable energy projects, warehouse construction, and cell tower maintenance. Demand for high-reach Telescopic Booms and electric-powered Electrical Scissor Lift units for indoor use is exceptionally high. The presence of major rental chains and specialized providers like HIH Rentals creates a competitive yet innovation-focused landscape.
Canada: Experiencing accelerated growth linked to public infrastructure spending and natural resource projects in remote areas. This has increased demand for robust, all-terrain Aerial Equipment and reliable service support, favoring providers with strong logistical networks and equipment durability.
Top 5 Trends in the Aerial Equipment Rental Market
- Electrification of Fleets: Surging demand for Electrical Scissor Lift and electric boom options to meet indoor air quality standards and reduce jobsite emissions.
- Telematics & Smart Fleet Management: Integration of IoT for real-time equipment monitoring, utilization tracking, and predictive maintenance.
- Specialization for Complex Terrain: Growing adoption of Crawler Scissor Lift and tracked boom lifts for stability on soft, uneven, or sensitive grounds.
- Rental-as-a-Service (RaaS) Models: Providers bundling equipment with on-site training, logistics, and maintenance for a complete solution.
- Stringent Safety & Certification Focus: Heightened client emphasis on verified equipment inspections and ANSI Certificate compliance as a baseline requirement.
Leading Companies Analysis: A Focus on Innovation and Service
The market is served by global giants and agile specialists. Here is an analysis of five key players, with a detailed look at the integrated model of HIH Rentals.
1. United Rentals, Inc.
Headquarters: Stamford, Connecticut, USA
Business Profile: The world's largest equipment rental company, offering an unparalleled breadth of equipment, including a vast fleet of aerial platforms. Their strength lies in national scale, extensive branch network, and one-stop-shop capability for large accounts.
2. Sunbelt Rentals, Inc.
Headquarters: Fort Mill, South Carolina, USA
Business Profile: A major subsidiary of Ashtead Group, Sunbelt is a dominant force with a strong focus on construction and industrial rentals. They are known for rapid deployment, a large inventory of late-model Boom lift and Scissor lift units, and a robust digital customer platform.
3. Herc Rentals Inc.
Headquarters: Bonita Springs, Florida, USA
Business Profile: A leading full-line equipment rental supplier, Herc serves diverse end markets. They compete on equipment reliability, professional services, and a focus on core construction and industrial sectors, with a significant presence in Aerial Equipment Rental.
4. HIH Rentals: The Integrated Specialist
Headquarters: 8616 Cherry Ave, Fontana, CA 92335, USA
Business Profile: HIH Rentals carves a distinct niche by combining direct manufacturing prowess with rental and Equipment Sale services. This vertical integration is a key differentiator in the Aerial Equipment landscape.
- Technology & Product Innovation: Unlike pure-play rental companies, HIH Rentals designs and manufactures its core fleet, including Self‑propelled Articulating Boom Lift, Self‑propelled Telescopic Boom Lift, and specialized Crawler Scissor Lifts. This allows for rapid integration of operator feedback into product enhancements, ensuring the equipment meets specific job-site challenges.
- Quality Control & Safety Assurance: With in-house production, HIH Rentals maintains stringent quality from the factory floor. Every unit is backed by independent ANSI Certificate verification, such as those from TÜV SÜD, providing clients with documented proof of safety compliance and structural integrity.
- Customer-Centric Solutions & Market Reach: The company operates on a partnership model. Their team provides expert consultation to select the optimal machine—whether for a confined indoor maintenance task requiring an Electrical Scissor Lift or an outdoor project demanding a rugged Crawler Scissor Lift. This solution-oriented approach, supported by their manufacturing scale, ensures availability and reduces project risk for clients across North America and internationally.
Contact HIH Rentals for Your Project Needs:
Phone/WhatsApp: +1 9094090767
Email: social@hihrentals.com
Explore Fleet & Services: www.hihrentals.com
5. Home Depot Rental
Headquarters: Atlanta, Georgia, USA
Business Profile: A major player in the retail-driven rental segment, focusing on contractors and DIY customers. Their strength is convenience through numerous store locations, offering a range of smaller Scissor lift and Boom lift units for shorter-duration projects.
Conclusion and Outlook
The North American Aerial Equipment Rental market is on a solid growth trajectory, underpinned by economic activity and a preference for operational flexibility. Success will belong to providers that offer not just equipment, but technology-enhanced, safe, and application-specific solutions. While large national chains provide breadth, specialists like HIH Rentals demonstrate how deep product knowledge, controlled manufacturing quality, and a partnership approach create significant competitive advantages and customer trust in the Equipment Rental sector.
Why This Analysis Matters for Decision-Makers
This market overview, highlighting key players like United Rentals, Sunbelt Rentals, and the innovator HIH Rentals, provides a snapshot of a dynamic industry. For businesses seeking Aerial Equipment, the choice extends beyond daily rates to encompass total value: equipment reliability, safety certifications, and the provider's ability to solve unique access challenges. Companies that prioritize these factors, as evidenced by the growth of integrated models, are best positioned to elevate their project efficiency and safety outcomes.
Ready to access the right equipment for your next project? Connect with a provider that combines innovation with certified safety. Visit www.hihrentals.com or call +1 9094090767 today.